Advertising and promotion : An integrated marketing communications perspective
Advertising and Promotion: An Integrated Marketing Communications Perspective, 6/e, by Belch and Belch, is the number one text in the Advertising market. As the field of advertising and promotion continues to dramatically change since the dominant days of high-powered Madison Avenue agencies, market...
Na minha lista:
| Autor principal: | |
|---|---|
| Formato: | Livro |
| Idioma: | Undetermined |
| Publicado em: |
Boston, MA.
McGraw-Hill / Irwin
2004
|
| Assuntos: | |
| Tags: |
Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
Seja o primeiro a partilhar um comentário!