Business as war : Battling for competitive advantage

The book draws sometimes startling yet keenly insightful parallels between the strategies and tactics of the United States military and the challenges that companies face in the no-holds-barred world of business. Through firsthand accounts from his military and business career as well as real-world...

Täydet tiedot

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Bibliografiset tiedot
Päätekijä: Allard, C. Kenneth
Aineistotyyppi: Kirja
Kieli:Undetermined
Julkaistu: Hoboken, N.J. John Wiley & Sons, Inc. 2004
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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245 0 |a Business as war : 
245 0 |b Battling for competitive advantage 
245 0 |c Kenneth Allard 
260 |a Hoboken, N.J. 
260 |b John Wiley & Sons, Inc. 
260 |c 2004 
520 |a The book draws sometimes startling yet keenly insightful parallels between the strategies and tactics of the United States military and the challenges that companies face in the no-holds-barred world of business. Through firsthand accounts from his military and business career as well as real-world examples that apply cutting-edge military perspectives to the everyday world of business, Allard clearly illustrates how military lessons - when implemented correctly - can lead a business down the road to success. 
650 |a Leadership,Business ethics,Strategic planning,Competition,Business intelligence,Business enterprises,Nhà lãnh đạo,Chiến lược kinh doanh,Trí tuệ kinh doanh 
650 |x Security measures 
904 |i Giang 
980 |a Trung tâm Học liệu Trường Đại học Cần Thơ