Introduction to mass communication : Media literacy and culture

This text emphasizes that media audiences can take more active roles as media consumers and have a deeper understanding of the influence the media have in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass commu...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Banran, Stanley J
التنسيق: كتاب
اللغة:Undetermined
منشور في: Boston Mc GrawHill 2006
الموضوعات:
الوسوم: إضافة وسم
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