Introduction to mass communication : Media literacy and culture

This text emphasizes that media audiences can take more active roles as media consumers and have a deeper understanding of the influence the media have in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass commu...

תיאור מלא

שמור ב:
מידע ביבליוגרפי
מחבר ראשי: Banran, Stanley J
פורמט: ספר
שפה:Undetermined
יצא לאור: Boston Mc GrawHill 2006
נושאים:
תגים: הוספת תג
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