Strategic marketing analysis
This second edition of Strategic Marketing Analysis offers students an in-depth understandinh of a variety of strategic marketing planning tools that can be applied tho either a small business or a multinational organisation.
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| Autor principal: | |
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| Format: | Llibre |
| Idioma: | Undetermined |
| Publicat: |
Australia
Thomson
2004
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| Matèries: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Sumari: | This second edition of Strategic Marketing Analysis offers students an in-depth understandinh of a variety of strategic marketing planning tools that can be applied tho either a small business or a multinational organisation. |
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