Strategic marketing analysis
This second edition of Strategic Marketing Analysis offers students an in-depth understandinh of a variety of strategic marketing planning tools that can be applied tho either a small business or a multinational organisation.
Đã lưu trong:
| Hovedforfatter: | Healy, Genevieve |
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| Format: | Bog |
| Sprog: | Undetermined |
| Udgivet: |
Australia
Thomson
2004
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| Fag: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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Lignende værker
-
Strategic marketing management
af: Chernev, Alexander
Udgivet: (2014) -
Strategic marketing management
Udgivet: (1991) -
Contemporary strategic marketing
af: Brennan, Ross
Udgivet: (2003) -
Contemporary strategic marketing
Udgivet: (2008) -
Strategic marketing planning
af: Reed, Peter
Udgivet: (2007)