A cognitive psychology of mass communication

The text is appropriate for Media Effects, Media & Society, and Psychology of Mass Media coursework, as it examines the effects of mass media on human cognitions, attitudes, and behaviors through empirical social science research; teaches students how to examine and evaluate mediated messages; a...

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主要作者: Harris, Richard Jackson
格式: 图书
语言:Undetermined
出版: New York Routledge 2009
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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245 2 |a A cognitive psychology of mass communication 
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260 |c 2009 
520 |a The text is appropriate for Media Effects, Media & Society, and Psychology of Mass Media coursework, as it examines the effects of mass media on human cognitions, attitudes, and behaviors through empirical social science research; teaches students how to examine and evaluate mediated messages; and includes mass communication research, theory and analysis. 
650 |a Mass media,Phương tiện truyền thông đại chúng 
650 |x Psychological aspects,Khía cạnh tâm lý 
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980 |a Trung tâm Học liệu Trường Đại học Cần Thơ