Leap : A revolution in creative business strategy
Contents: Tales of a left-brain/right-brain thinker; Creative business ideas; Creativity at the top; The Creative corporate culture; Creativity at the heart of business strategy; Do you know what business you are in?; The End of advertising ... the beginning of something; The Entertainment factor; A...
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| 格式: | 图书 |
| 语言: | Undetermined |
| 出版: |
Hoboken, N.J.
Wiley
2003
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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