Visual selling : Capture the eye and the customer will follow
Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in handouts, and even room environments can impact people’s trust, satisfaction and willingness to buy. The auth...
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Formato: | Libro |
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Hoboken, N.J.
John Wiley & Sons
2007
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