Bán đàn voi xanh : Cách tạo ra những sản phẩm tuyệt vời mà người ta muốn trước cả khi họ biết họ muốn những sản phẩm ấy = Selling blue elephants: how to make great products that people want before they even know they want them

Cuốn sách Bán đàn voi xanh nói đến RDE - Thử nghiệm phát triển quy tắc (Rule Developing Experimentation) nhằm chỉ ra cho người đọc cách thiết kế, kiểm nghiệm và biến cải các ý tưởng, các nhóm giải pháp, các sản phẩm và dịch vụ tùy chọn một cá...

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Bibliographic Details
Main Author:	Moskowitz, Howard R.
Format:	Book
Language:	Undetermined
Published:	Hà Nội Thời Đại 2012
Subjects:	Marketing,New products,Tiếp thị,Sản phẩm mới
Tags:	Add Tag No Tags, Be the first to tag this record!

Institutions:	Trung tâm Học liệu Trường Đại học Cần Thơ

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Summary:	Cuốn sách Bán đàn voi xanh nói đến RDE - Thử nghiệm phát triển quy tắc (Rule Developing Experimentation) nhằm chỉ ra cho người đọc cách thiết kế, kiểm nghiệm và biến cải các ý tưởng, các nhóm giải pháp, các sản phẩm và dịch vụ tùy chọn một cách có hệ thống nhằm phát hiện ra những món quà mà khách hàng của các bạn sẽ thích mê, thậm chí nếu họ không thể xác định rõ được cái gì đang hấp dẫn họ.

Bán đàn voi xanh : Cách tạo ra những sản phẩm tuyệt vời mà người ta muốn trước cả khi họ biết họ muốn những sản phẩm ấy = Selling blue elephants: how to make great products that people want before they even know they want them

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