Bán đàn voi xanh : Cách tạo ra những sản phẩm tuyệt vời mà người ta muốn trước cả khi họ biết họ muốn những sản phẩm ấy = Selling blue elephants: how to make great products that people want before they even know they want them

Cuốn sách Bán đàn voi xanh nói đến RDE - Thử nghiệm phát triển quy tắc (Rule Developing Experimentation) nhằm chỉ ra cho người đọc cách thiết kế, kiểm nghiệm và biến cải các ý tưởng, các nhóm giải pháp, các sản phẩm và dịch vụ tùy chọn một cá...

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Dades bibliogràfiques
Autor principal:	Moskowitz, Howard R.
Format:	Llibre
Idioma:	Undetermined
Publicat:	Hà Nội Thời Đại 2012
Matèries:	Marketing,New products,Tiếp thị,Sản phẩm mới
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ


LEADER	01516nam a2200217Ia 4500
001	CTU_180983
008	210402s9999 xx 000 0 und d
020			\|c 84000
082			\|a 658.8
082			\|b M894
100			\|a Moskowitz, Howard R.
245		0	\|a Bán đàn voi xanh :
245		0	\|b Cách tạo ra những sản phẩm tuyệt vời mà người ta muốn trước cả khi họ biết họ muốn những sản phẩm ấy = Selling blue elephants: how to make great products that people want before they even know they want them
245		0	\|c Howard R. Moskowitz, Alex Gofman ; Nguyễn Xuân Hồng (dịch)
260			\|a Hà Nội
260			\|b Thời Đại
260			\|c 2012
520			\|a Cuốn sách Bán đàn voi xanh nói đến RDE - Thử nghiệm phát triển quy tắc (Rule Developing Experimentation) nhằm chỉ ra cho người đọc cách thiết kế, kiểm nghiệm và biến cải các ý tưởng, các nhóm giải pháp, các sản phẩm và dịch vụ tùy chọn một cách có hệ thống nhằm phát hiện ra những món quà mà khách hàng của các bạn sẽ thích mê, thậm chí nếu họ không thể xác định rõ được cái gì đang hấp dẫn họ.
650			\|a Marketing,New products,Tiếp thị,Sản phẩm mới
904			\|i Ngà,Hải
980			\|a Trung tâm Học liệu Trường Đại học Cần Thơ

Bán đàn voi xanh : Cách tạo ra những sản phẩm tuyệt vời mà người ta muốn trước cả khi họ biết họ muốn những sản phẩm ấy = Selling blue elephants: how to make great products that people want before they even know they want them

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