Marketing in a changing environment
The organization of the volume in the following divisions indicates the general nature and major emphases of our approach to the study of marketing: The nature of marketing in a changing environment, marketing environment and buyer behavior, marketing management in a changing environment, ...
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| 主要作者: | |
|---|---|
| 格式: | 圖書 |
| 語言: | Undetermined |
| 出版: |
New York
Wiley
1973
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| 主題: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
| LEADER | 00814nam a2200193Ia 4500 | ||
|---|---|---|---|
| 001 | CTU_186163 | ||
| 008 | 210402s9999 xx 000 0 und d | ||
| 082 | |a 380.1 | ||
| 082 | |b H745 | ||
| 100 | |a Holloway, Robert J. | ||
| 245 | 0 | |a Marketing in a changing environment | |
| 245 | 0 | |c Robert J. Holloway and Robert S. Hancock | |
| 260 | |a New York | ||
| 260 | |b Wiley | ||
| 260 | |c 1973 | ||
| 520 | |a The organization of the volume in the following divisions indicates the general nature and major emphases of our approach to the study of marketing: The nature of marketing in a changing environment, marketing environment and buyer behavior, marketing management in a changing environment, ... | ||
| 650 | |a Marketing,Tiếp thị | ||
| 910 | |a Hải | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||