Marketing management and information : A new case approach

This book introduction specifying and meeting information needs, evaluating and using research design and fidings, applying bayesian decision theory

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Bibliographic Details
Main Author: Newman, Joseph W.
Format: Book
Language:Undetermined
Published: Homewood, Ill. R. D. Irwin 1967
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Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ