An introduction to rhetorical communication
This seventh edition offers a true integration of rhetorical theory and social science approaches to public communication. Key Topics: This highly successful introduction to the field guides readers through message planning and presentation in an easy step-by-step process. All in all, this book prov...
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| Format: | Livre |
| Langue: | Undetermined |
| Publié: |
Boston
Allyn and Bacon
1997
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| 008 | 210402s9999 xx 000 0 und d | ||
| 020 | |c 9.75 | ||
| 082 | |a 302.2 | ||
| 082 | |b M478 | ||
| 100 | |a McCroskey, James C. | ||
| 245 | 3 | |a An introduction to rhetorical communication | |
| 245 | 0 | |c James C. McCroskey | |
| 260 | |a Boston | ||
| 260 | |b Allyn and Bacon | ||
| 260 | |c 1997 | ||
| 520 | |a This seventh edition offers a true integration of rhetorical theory and social science approaches to public communication. Key Topics: This highly successful introduction to the field guides readers through message planning and presentation in an easy step-by-step process. All in all, this book provides readers with a solid grounding in the rhetorical tradition and the basis for developing effective messages. | ||
| 650 | |a Oral communication,Giao tiếp | ||
| 904 | |i Trúc | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||