An introduction to rhetorical communication

This seventh edition offers a true integration of rhetorical theory and social science approaches to public communication. Key Topics: This highly successful introduction to the field guides readers through message planning and presentation in an easy step-by-step process. All in all, this book prov...

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Autor principal: McCroskey, James C.
Format: Llibre
Idioma:Undetermined
Publicat: Boston Allyn and Bacon 1997
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