Marketing

Continues a tradition of leading the market with content presented in a conversational student-oriented style. This text is designed to meet the needs of a wide spectrum of faculty - from the professor who just wants a good textbook and a few key supplements, to the professor who wants a top-notch f...

תיאור מלא

שמור ב:
מידע ביבליוגרפי
מחבר ראשי: Kerin, Roger A.
פורמט: ספר
שפה:Undetermined
יצא לאור: Boston McGraw-Hill/Irwin 2011
נושאים:
תגים: הוספת תג
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
LEADER 00846nam a2200193Ia 4500
001 CTU_187255
008 210402s9999 xx 000 0 und d
082 |a 658.8 
082 |b K39 
100 |a Kerin, Roger A. 
245 0 |a Marketing 
245 0 |c Roger A. Kerin, Steven W. Hartley, William Rudelius 
260 |a Boston 
260 |b McGraw-Hill/Irwin 
260 |c 2011 
520 |a Continues a tradition of leading the market with content presented in a conversational student-oriented style. This text is designed to meet the needs of a wide spectrum of faculty - from the professor who just wants a good textbook and a few key supplements, to the professor who wants a top-notch fully integrated multimedia program. 
650 |a Marketing,Tiếp thị 
904 |i Giang 
980 |a Trung tâm Học liệu Trường Đại học Cần Thơ