Principles and practice of marketing

QR koda

Principles and practice of marketing

The book combines comprehensive coverage of the principles of marketing with unique emphasis on its practical implementation within Europe business. It is in five parts: 1) Fundamental of modern marketing throught summarizes core marketing pinciples including the marketing concept and marketing plan...

Shranjeno v:

Bibliografske podrobnosti
Glavni avtor:	Jobber, David
Format:	Knjiga
Jezik:	Undetermined
Izdano:	London McGraw-Hill 1995
Teme:	Marketing,Marketing Case studies Europe
Oznake:	Označite Brez oznak, prvi označite!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Podobne knjige/članki

Global marketing management
od: WARREN J KEEGAN
Izdano: (2001)

Food and agribusiness marketing in Europe
Izdano: (1993)

Principles and Practice of Marketing (Tenth Edition)
od: David, Jobber, et al.
Izdano: (2023)

Fundamentals of marketing /
od: Stanton, William J.
Izdano: (1994)

Principles and Practice of Marketing, (9th Edition)
od: David, Jobber, et al.
Izdano: (2025)

Strategic marketing management cases
od: David W. Cravens
Izdano: (1999)

Strategic marketing management cases
od: Cravens, David W.
Izdano: (1998)

Cases in marketing management /
od: Bernhardt, Kenneth L., 1944-
Izdano: (1997)

International and global marketing : concepts and cases /
Izdano: (1995)

Strategic marketing
od: Cravens, David W.
Izdano: (2006)

Strategic market planning :
od: Abel, Derek F.
Izdano: (1979)

Marketing mistakes and successes /
od: Hartley, Robert F.
Izdano: (2000)

Marketing mistakes and successes /
od: Hartley, Robert F., 1927-
Izdano: (1998)

MarketSim :
od: Ruffer, Rochelle L.
Izdano: (2005)

Marketing management : cases for creative problem solving /
od: Weinstein, Laurence Martin, 1944-
Izdano: (2001)

Marketing management : text and cases /
od: Dalrymple, Douglas J.
Izdano: (2000)

Marketing management : text and cases /
od: Czinkota, Michael R.
Izdano: (1997)

The Asian marketing casebook
od: Capon, Noel
Izdano: (1999)

Cases in marketing management /
od: Bernhardt, Kenneth L., 1944-
Izdano: (1997)

International marketing
od: Kleindl, Brad (Kleindl, Brad Alan)
Izdano: (2007)

Marketing challenges : cases and exercises /
Izdano: (1989)

Business marketing management :
od: Hutt, Michael D.
Izdano: (2007)

Global marketing management :
od: Quelch, John A.
Izdano: (2006)

Global marketing /
od: Keegan, Warren J.
Izdano: (1997)

Marketing management cases in Malaysia
od: Sieh Lee Mei Ling
Izdano: (1979)

Business marketing management : B2B /
od: Hutt, Michael D.
Izdano: (2010)

Marketing principles and best practices
od: Hoffman, K. Douglas
Izdano: (2005)

Cases in global marketing strategies /
od: Jeannet, Jean-Pierre.
Izdano: (2001)

Global marketing strategies /
od: Jeannet, Jean-Pierre.
Izdano: (1998)

Western European markets for frozen foods
Izdano: (1969)

Understanding Digital Marketing:The principles of digital marketing explained simply and practically
od: Gilles, Kroeger
Izdano: (2025)

Principles of internet marketing /
od: Hanson, Ward A.
Izdano: (2000)

Principles of marketing /
od: Wainwright, Ken.
Izdano: (1994)

Foundations of Marketing (7th Edition)
od: John, Fahy, et al.
Izdano: (2025)

Principles of marketing
od: Kotler, Philip
Izdano: (1996)

Principles of marketing
od: Randall, Geoffrey
Izdano: (2001)

Principles of marketing
od: Kotler, Philip

Principles of marketing
od: Kotler, Philip
Izdano: (2015)

Principles of Marketing
od: Kotler, Philip
Izdano: (2018)

Principles of Marketing
od: Kotler, Philip
Izdano: (2016)