Principles and practice of marketing

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Principles and practice of marketing

The book combines comprehensive coverage of the principles of marketing with unique emphasis on its practical implementation within Europe business. It is in five parts: 1) Fundamental of modern marketing throught summarizes core marketing pinciples including the marketing concept and marketing plan...

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書誌詳細
第一著者:	Jobber, David
フォーマット:	図書
言語:	Undetermined
出版事項:	London McGraw-Hill 1995
主題:	Marketing,Marketing Case studies Europe
タグ:	タグ追加タグなし, このレコードへの初めてのタグを付けませんか!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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