Principles and practice of marketing

The book combines comprehensive coverage of the principles of marketing with unique emphasis on its practical implementation within Europe business. It is in five parts: 1) Fundamental of modern marketing throught summarizes core marketing pinciples including the marketing concept and marketing plan...

全面介绍

Đã lưu trong:
书目详细资料
主要作者: Jobber, David
格式: 图书
语言:Undetermined
出版: London McGraw-Hill 1995
主题:
标签: 添加标签
没有标签, 成为第一个标记此记录!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ

相似书籍