The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly

The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies...

ver descrição completa

Na minha lista:
Detalhes bibliográficos
Autor principal: Scott, David Meerman
Formato: Livro
Idioma:Undetermined
Publicado em: Hoboken, New Jersey John Wiley & Sons, Inc., 2013
Assuntos:
Tags: Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ