Social media management : Technologies and Strategies for Creating Business Value

This undergraduate textbook adopts the perspective of organizations - not individuals - and clarifies the impact of social media on their different departments or disciplines, while also exploring how organizations use social media to create business value. To do so, the book pursues a uniquely mult...

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書誌詳細
第一著者:	Looy, Amy Van
フォーマット:	図書
言語:	Undetermined
出版事項:	London Springer 2016
主題:	Truyền thông xã hội,Internet marketing,Social media,Tiếp thị Internet Tiếp thị,Marketing
タグ:	タグ追加タグなし, このレコードへの初めてのタグを付けませんか!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Social Media Management Technologies and Strategies for Creating Business Value

著者: Looy, Amy Van
出版事項 2016

Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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Social media management : Technologies and Strategies for Creating Business Value

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