Corporate creativity : How innovation and improvement actually happen

Corporate Creativity consistently connects creative outcomes to the actions that really made a difference to them. Through detailed real-life examples from organizations around the world - including British Airways, Du Pont, Fujitsu, General Motors, Hallmark, Hewlett-Packard, IBM, Japan Railways Eas...

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Bibliografski detalji
Glavni autor: Robinson, Alan G.
Format: Knjiga
Jezik:Undetermined
Izdano: San Francisco Berrett-Koehler Publishers 1997
Teme:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
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082 |a 658 
082 |b R658 
100 |a Robinson, Alan G. 
245 0 |a Corporate creativity : 
245 0 |b How innovation and improvement actually happen 
245 0 |c Alan G. Robinson, Sam Stern 
260 |a San Francisco 
260 |b Berrett-Koehler Publishers 
260 |c 1997 
520 |a Corporate Creativity consistently connects creative outcomes to the actions that really made a difference to them. Through detailed real-life examples from organizations around the world - including British Airways, Du Pont, Fujitsu, General Motors, Hallmark, Hewlett-Packard, IBM, Japan Railways East, Kodak, Universal Studios, the United States Forest Service, and enterprises in the USSR - the authors show how improvements and breakthroughs actually happen in organizations. 
650 |a Khả năng sáng tạo trong kinh doanh,Technological innovations,Đổi mới công nghệ,Creative ability in business 
650 |x Management,Sự quản lý 
904 |i Kim Tuyến (Nguyên) 
980 |a Trung tâm Học liệu Trường Đại học Cần Thơ