The second curve : Managing the velocity of change

This thoughtful work advances one simple yet striking concept: business leaders must stop focusing on the short-term and start planning for the long run. Making the most of current profits is the first curve in business, Morrison writes; shifts in technology and the marketplace signify the second. U...

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Autor principal: Morrison, Ian
Format: Llibre
Idioma:Undetermined
Publicat: New York Ballantine Books 1996
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