Visual merchandising & display
This bestselling text is for anyone in merchandising from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the au...
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| 1. autor: | |
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| Format: | Książka |
| Język: | Undetermined |
| Wydane: |
New York
Fairchild Publications
1995
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| Hasła przedmiotowe: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
| LEADER | 00969nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | CTU_221664 | ||
| 008 | 210402s9999 xx 000 0 und d | ||
| 082 | |a 659.1 | ||
| 082 | |b P376 | ||
| 100 | |a Pegler, Martin M. | ||
| 245 | 0 | |a Visual merchandising & display | |
| 245 | 0 | |c Martin M. Pegler | |
| 260 | |a New York | ||
| 260 | |b Fairchild Publications | ||
| 260 | |c 1995 | ||
| 520 | |a This bestselling text is for anyone in merchandising from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the author reveals how to add interest to window and interior displays, optimising the retailer's image and the target market | ||
| 650 | |a Advertising,Quảng cáo | ||
| 650 | |x Management,Quản lý | ||
| 904 | |i Nguyên | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||