HBR's 10 must reads on strategic marketing

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HBR's 10 must reads on strategic marketing

If you read nothing else on marketing that delivers competitive advantage, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you reinvent your marketing by putting it―and your customers―at the center...

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Dades bibliogràfiques
Format:	Llibre
Idioma:	Undetermined
Publicat:	Boston, Mass. Harvard Business School Publications 2013
Matèries:	Tiếp thị,Marketing Quản lý,Management
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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