Leading digital : Turning technology into business transformation

In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries—from finance to manufacturing to pharmaceuticals—are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful...

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Bibliographic Details
Main Author: Westerman, George
Format: Book
Language:Undetermined
Published: Boston Harvard Business Review Press 2014
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Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ