Leading digital : Turning technology into business transformation

In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries—from finance to manufacturing to pharmaceuticals—are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful...

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Auteur principal: Westerman, George
Format: Livre
Langue:Undetermined
Publié: Boston Harvard Business Review Press 2014
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ