Leading digital : Turning technology into business transformation
In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries—from finance to manufacturing to pharmaceuticals—are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful...
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| Main Author: | Westerman, George |
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| Format: | Book |
| Language: | Undetermined |
| Published: |
Boston
Harvard Business Review Press
2014
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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