Retail management: Satisfaction of consumer needs
This book presents a discussion of the process of the continuous chice of appropriate alternatives. It provides the reader with more than a descriptive view of retailing by using marketing analysis to obtain the "why" and "how," in addition to the "what," of retailing.
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| Formato: | Libro |
| Idioma: | Undetermined |
| Publicado: |
Hinsdale, Illinois
Dryen Press
1975
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| Những chủ đề: | |
| Các nhãn: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| Tóm tắt: | This book presents a discussion of the process of the continuous chice of appropriate alternatives. It provides the reader with more than a descriptive view of retailing by using marketing analysis to obtain the "why" and "how," in addition to the "what," of retailing. |
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