Retail management: Satisfaction of consumer needs

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Retail management: Satisfaction of consumer needs

This book presents a discussion of the process of the continuous chice of appropriate alternatives. It provides the reader with more than a descriptive view of retailing by using marketing analysis to obtain the "why" and "how," in addition to the "what," of retailing.

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Dades bibliogràfiques
Autor principal:	Marquardt, Raymond A
Format:	Llibre
Idioma:	Undetermined
Publicat:	Hinsdale, Illinois Dryen Press 1975
Matèries:	commerce,managerial economics,middle managers,retail trade management
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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