Data mining cookbook: Modeling for marketing, risk, and customer relatonship management
This book shows how to create and implement models of the most commonly asked data mining questions for marketing, sales, risk analysis, and customer relationship management and support.
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| Format: | Book |
| Language: | Undetermined |
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New York
John Wiley & Sons
2001
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| 020 | |b 749.000đ | ||
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| 082 | |b R913 | ||
| 100 | |a Olivia Parr Rud | ||
| 245 | 0 | |a Data mining cookbook: Modeling for marketing, risk, and customer relatonship management | |
| 245 | 0 | |c Olivia Parr Rud | |
| 260 | |a New York | ||
| 260 | |b John Wiley & Sons | ||
| 260 | |c 2001 | ||
| 520 | |a This book shows how to create and implement models of the most commonly asked data mining questions for marketing, sales, risk analysis, and customer relationship management and support. | ||
| 650 | |a computer programming management,decision-making,management - data processing | ||
| 904 | |i Minh, 010714 | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||