Data mining cookbook: Modeling for marketing, risk, and customer relatonship management
This book shows how to create and implement models of the most commonly asked data mining questions for marketing, sales, risk analysis, and customer relationship management and support.
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| Glavni autor: | |
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| Format: | Knjiga |
| Jezik: | Undetermined |
| Izdano: |
New York
John Wiley & Sons
2001
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| Teme: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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| 100 | |a Olivia Parr Rud | ||
| 245 | 0 | |a Data mining cookbook: Modeling for marketing, risk, and customer relatonship management | |
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| 260 | |b John Wiley & Sons | ||
| 260 | |c 2001 | ||
| 520 | |a This book shows how to create and implement models of the most commonly asked data mining questions for marketing, sales, risk analysis, and customer relationship management and support. | ||
| 650 | |a computer programming management,decision-making,management - data processing | ||
| 904 | |i Minh, 010714 | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ | ||