Data mining cookbook: Modeling for marketing, risk, and customer relatonship management

This book shows how to create and implement models of the most commonly asked data mining questions for marketing, sales, risk analysis, and customer relationship management and support.

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Detalles Bibliográficos
Autor principal: Olivia Parr Rud
Formato: Libro
Lenguaje:Undetermined
Publicado: New York John Wiley & Sons 2001
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