Data mining cookbook: Modeling for marketing, risk, and customer relatonship management

This book shows how to create and implement models of the most commonly asked data mining questions for marketing, sales, risk analysis, and customer relationship management and support.

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Bibliographic Details
Main Author: Olivia Parr Rud
Format: Book
Language:Undetermined
Published: New York John Wiley & Sons 2001
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Institutions: Trung tâm Học liệu Trường Đại học Cần Thơ

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