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LEADER |
00971nam a2200349 4500 |
001 |
DLU060057365 |
005 |
##20061206 |
008 |
##030908s2004 maua 001 0 eng |
010 |
# |
# |
|a 2003065006
|
020 |
# |
# |
|a 0071214259 (international : alk. paper)
|
020 |
# |
# |
|a 0072537728 (alk. paper)
|
040 |
# |
# |
|a DLC
|c DLC
|d DLC
|
042 |
# |
# |
|a pcc
|
050 |
# |
# |
|a HF5821
|b .B62 2004
|
082 |
# |
# |
|a 659.1
|b AR-W
|
100 |
# |
# |
|a Arens, William F.
|
245 |
# |
# |
|a Contemporary advertising /
|c William F. Arens
|
250 |
# |
# |
|a 9th ed.
|
260 |
# |
# |
|a Boston :
|b McGraw-Hill/Irwin,
|c 2004
|
300 |
# |
# |
|a xlii, 617, [62] p. :
|b ill. (some col.) ;
|c 28 cm +
|e 1 CD (4 3/4 in)
|
440 |
# |
# |
|a McGraw-Hill/Irwin series in marketing
|
500 |
# |
# |
|a Includes index.
|
650 |
# |
# |
|a Advertising.
|
992 |
# |
# |
|a 36.000
|
994 |
# |
# |
|a DLU
|
900 |
# |
# |
|a True
|
911 |
# |
# |
|a Đào Thị Thu Huyền
|
925 |
# |
# |
|a G
|
926 |
# |
# |
|a A
|
927 |
# |
# |
|a SH
|
980 |
# |
# |
|a Thư viện Trường Đại học Đà Lạt
|