Data mining techniques : for marketing, sales, and customer relationship management /

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Bibliographic Details
Main Author: Berry, Michael J. A.
Other Authors: Linoff, Gordon.
Format: Book (Paper)
Published: Indianapolis, Ind. : Wiley Pub., c2004.
Edition:2nd ed.
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Online Access:Table of contents
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Institutions: Thư viện Trường Đại học Đà Lạt
Description
Item Description:Includes index.
Physical Description:xxv, 643 p. : ill. ; 30 cm.
ISBN:0471470643 (paper/website)