The influence of reward program membership and commitment on hotel loyalty /

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The influence of reward program membership and commitment on hotel loyalty /

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Podrobná bibliografie
Hlavní autor:	Tanford, Sarah.
Další autoři:	Kim, Yen-Soon., Raab, Carola.
Médium:	Článek
Jazyk:	English
Témata:	Brand equity Commitment Loyalty reward programs Pricing Switching costs
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo otaguje tento záznam!

Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

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