Nguyên lý marketing = Principles of marketing

CUỐN SÁCH XOAY QUANH 5 CHỦ ĐỀ LỚN VỀ GIÁ TRỊ VÀ SỰ GĂN KẾT KHÁCH HÀNG: - Tạo ra giá trị cho khách hàng để thu nhận lại giá trị từ họ. - Sự gắn kết khách hàng cùng các phương tiện truyền thông xã hội và kỹ thuật số ngày nay. - Xây dựng...

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Bibliographic Details
Main Author:	Kotler, Philip
Other Authors:	Vũ Huy Thông (Dịch), Vũ Minh Đức (Dịch)
Format:	Book
Language:	Vietnamese
Published:	H. Đại học Kinh tế Quốc dân ; Công ty cổ phần sách Alpha 2024
Edition:	Tái bản lần 3
Subjects:	Truyền thông đa phương tiện
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Institutions:	Thư viện Trường Đại học Nam Cần Thơ

Nguyên lý marketing = Principles of marketing

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