M-Commerce: Experiencing the Phygital Retail

This book provides a comprehensive overview of the development of mobile commerce (m-commerce) and the convergence between traditional retail and digital retail - known as "phygital retail." The content includes empirical analyses and research reviews on various aspects of m-commerce, cove...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Duhan, Punita
Fformat: Llyfr
Iaith:Vietnamese
Cyhoeddwyd: U.S Apple Academic Press 2019
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Thư viện lưu trữ: Thư viện Trường Đại học Nam Cần Thơ