Thấu hiểu tiếp thị từ A đến Z = Marketing insights from A to Z : 80 khái niệm nhà quản lý cần biết

Trong cuốn "Thấu hiểu tiếp thị từ A đến Z" này, Philip kotler đã chọn lọc và khảo sát các khái niệm quan trọng nhất của bộ môn này trong hiện tại và cả tương lai, đưa ra một đúc kết mới mẻ và thú vị về việc tiếp thị sẽ thay đổi n...

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Bibliographic Details
Main Author:	Kotler, Philip
Other Authors:	Lê Hoàng Anh (dịch)
Format:	Book
Language:	Vietnamese
Published:	H. Trẻ 2017
Edition:	Tái bản lần thứ 12
Subjects:	Quan hệ công chúng
Tags:	Add Tag No Tags, Be the first to tag this record!

Institutions:	Thư viện Trường Đại học Nam Cần Thơ

Thấu hiểu tiếp thị từ A đến Z = Marketing insights from A to Z : 80 khái niệm nhà quản lý cần biết

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