Marketing đương đại

Tài liệu tham khảo trang cuối; Khái quát các khái niệm, quan niệm, các nội dung căn bản và mở rộng về marketing hiện đại; phân tích và đánh giá các tình huống bên trong và bên ngoài marketing; thiết kế các chiến lược, chương trình marketing mix;...

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Đã lưu trong:

Sonraí Bibleagrafaíochta
Príomhúdar:	Ngô, Bình
Údair Eile:	Nguyễn, Khánh Trung
Formáid:	Leabhar
Teanga:	Undetermined
Foilsithe:	Tp. Hồ Chí Minh Đại học Quốc gia Tp. Hồ Chí Minh 2009
Ábhair:	Marketing; Marketing hiện đại; Quản lý tiếp thị
Rochtain Ar Líne:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=21917
Clibeanna:	Cuir Clib Leis Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một

Idirlíon

http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=21917

Marketing đương đại

Idirlíon

Míreanna Comhchosúla