Hành vi người tiêu dùng

Gồm 5 phần. Ph.1: Tổng quan về hành vi người tiêu dùng; Ph.2: Ảnh hưởng của các nhân tố tâm lý cốt lõi; Ph.3: Tiến trình ra quyết định; Ph.4: Ảnh hưởng của các nhân tố bên ngoài và cá nhân; Ph.5: Kết quả hành vi người tiêu dùng...

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Podrobná bibliografie
Hlavní autor:	Nguyễn, Xuân Lãn
Další autoři:	Phạm, Thị Lan Hương
Médium:	Kniha
Jazyk:	Undetermined
Vydáno:	H. Tài chính 2013
Témata:	Người tiêu dùng > hành vi
On-line přístup:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=22416
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo otaguje tento záznam!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một


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245		0	\|a Hành vi người tiêu dùng
245		0	\|c Nguyễn Xuân Lãn, Phạm Thị Lan Hương, Đường Thị Liên Hà
260			\|a H.
260			\|b Tài chính
260			\|c 2013
300			\|a 366tr.
520			\|a Gồm 5 phần. Ph.1: Tổng quan về hành vi người tiêu dùng; Ph.2: Ảnh hưởng của các nhân tố tâm lý cốt lõi; Ph.3: Tiến trình ra quyết định; Ph.4: Ảnh hưởng của các nhân tố bên ngoài và cá nhân; Ph.5: Kết quả hành vi người tiêu dùng
650			\|a Người tiêu dùng \|x hành vi
700			\|a Phạm, Thị Lan Hương
856			\|u http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=22416
980			\|a Trung tâm Học liệu Trường Đại học Thủ Dầu Một

Hành vi người tiêu dùng

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