Hành vi người tiêu dùng

Gồm 5 phần. Ph.1: Tổng quan về hành vi người tiêu dùng; Ph.2: Ảnh hưởng của các nhân tố tâm lý cốt lõi; Ph.3: Tiến trình ra quyết định; Ph.4: Ảnh hưởng của các nhân tố bên ngoài và cá nhân; Ph.5: Kết quả hành vi người tiêu dùng...

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Đã lưu trong:

Sonraí Bibleagrafaíochta
Príomhúdar:	Nguyễn, Xuân Lãn
Údair Eile:	Phạm, Thị Lan Hương
Formáid:	Leabhar
Teanga:	Undetermined
Foilsithe:	H. Tài chính 2013
Ábhair:	Người tiêu dùng > hành vi
Rochtain Ar Líne:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=22416
Clibeanna:	Cuir Clib Leis Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!