Crisis Management in the Age of Social Media

Ebook from IG Library ; Social media has fundamentally changed the contract between institutions and the public. Today, people expect a conversation, not a one-way diatribe. That, combined with the speed of the Internet, changes the game for many companies in anticipating, managing, and ultimately a...

詳細記述

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書誌詳細
第一著者: Capozzi, Louis
その他の著者: Rucci, Susan R
フォーマット: 図書
言語:Undetermined
出版事項: Business Expert Press 2013
主題:
オンライン・アクセス:http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38489
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