Crisis Management in the Age of Social Media

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Crisis Management in the Age of Social Media

Ebook from IG Library ; Social media has fundamentally changed the contract between institutions and the public. Today, people expect a conversation, not a one-way diatribe. That, combined with the speed of the Internet, changes the game for many companies in anticipating, managing, and ultimately a...

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Bibliografske podrobnosti
Glavni avtor:	Capozzi, Louis
Drugi avtorji:	Rucci, Susan R
Format:	Knjiga
Jezik:	Undetermined
Izdano:	Business Expert Press 2013
Teme:	Quan hệ công chúng; Quản trị truyền thông; Public Relations
Online dostop:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38489
Oznake:	Označite Brez oznak, prvi označite!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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