Crisis Management in the Age of Social Media

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Crisis Management in the Age of Social Media

Ebook from IG Library ; Social media has fundamentally changed the contract between institutions and the public. Today, people expect a conversation, not a one-way diatribe. That, combined with the speed of the Internet, changes the game for many companies in anticipating, managing, and ultimately a...

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Bibliografiske detaljer
Hovedforfatter:	Capozzi, Louis
Andre forfattere:	Rucci, Susan R
Format:	Bog
Sprog:	Undetermined
Udgivet:	Business Expert Press 2013
Fag:	Quan hệ công chúng; Quản trị truyền thông; Public Relations
Online adgang:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38489
Tags:	Tilføj Tag Ingen Tags, Vær først til at tagge denne postø!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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