Competing on analytics : the new science of winning /
Leading companies are doing more than just collecting and storing data in large quantities--they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing su...
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| Main Authors: | Davenport, Thomas H., 1954- (Author), Harris, Jeanne G. (Author) |
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| Format: | Book |
| Language: | English |
| Published: |
Boston, Massachusetts :
Harvard Business Review Press,
2017
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| Edition: | Updated, with a new introduction. |
| Subjects: | |
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| Institutions: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
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