Competing on analytics : the new science of winning /

Leading companies are doing more than just collecting and storing data in large quantities--they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing su...

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Bibliografski detalji
Glavni autori: Davenport, Thomas H., 1954- (Autor), Harris, Jeanne G. (Autor)
Format: Knjiga
Jezik:English
Izdano: Boston, Massachusetts : Harvard Business Review Press, 2017
Izdanje:Updated, with a new introduction.
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Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

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