Multichannel Marketing: Metrics and Methods for On and Offline Success /
Part 1: Bulding Blocks for Multichannel Metrics
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| Autor principal: | |
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| Format: | Llibre |
| Idioma: | Vietnamese |
| Publicat: |
Indianapolis. :
Wiley Publishing, Inc ,
2008
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| Matèries: | |
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| Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
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| Sumari: | Part 1: Bulding Blocks for Multichannel Metrics Part 2: Measurement and Metrics Part 3: Multichannel Marketing Mehtods |
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| Descripció física: | 2088tr. ; 23 cm |
| ISBN: | 047023959x |