Giáo trình Marketing căn bản /

Nội dung cuốn sách gồm các chương sau: Chương 1: Khái quát về marketing. Chương 2: Hệ thống thông tin và nghiên cứu marketing. Chương 3: Phân khúc thị trường - Lựa chọn thị trường mục tiêu - Định vị sản phẩm. Chương 4: Chiến lược sản phẩm. C...

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Detaylı Bibliyografya
Materyal Türü:	Kitap
Dil:	Vietnamese
Baskı/Yayın Bilgisi:	TP. HCM : Trường CĐKT Cao Thắng, 2012
Edisyon:	Lần thứ 1
Konular:	Marketing > Giáo trình
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

Thư viện lưu trữ:	Thư viện Trường CĐ Kỹ Thuật Cao Thắng

Giáo trình Marketing căn bản /

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