Laddering : unlocking the potential of consumer behavior /

Laddering : unlocking the potential of consumer behavior /

अन्य संस्करण दिखाएं (2)
में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: Holtzclaw, Eric V., 1973-
स्वरूप: पुस्तक
भाषा:English
प्रकाशित: Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
विषय:
Consumer behavior
टैग : टैग जोड़ें
कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!
Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
विषय - सूची:
  • History
  • The need for laddering : BellSouth case study: but would you?
  • Laddering defined : cruise line case study
  • The steps to laddering : the social TV case study
  • Confirming and fine-tuning your ladders: The social media family case study
  • latticing: finding the overlap in ladders: travel personas case study
  • Lensing
  • Practical application of laddering : Bissell word-of-mouth marketing case study
  • The way foreword

समान संसाधन