Emotion Marketing: The Hallmark Way of Winning Customers for Life /

To its millions of loyal customers world-wide, the Hallmark brand stands for more than just greeting cards; it embodies the elusive item every company hopes to capture—the customer’s heart. Hallmark has found that one of the keys to attaining superior customer loyalty is through emotion. Now for the...

पूर्ण विवरण

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: Robinnette Scott
अन्य लेखक: Brand Claire, Lenz Vicki
स्वरूप: पुस्तक
भाषा:Vietnamese
प्रकाशित: American : McGraw -Hill , 2000
विषय:
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