Tourism and Hospitality Marketing

Examines contemporary marketing theory and practice in the travel industry. This book reflects the challenges of marketing Australian tourism products and is aimed at all students studying for careers in tourism and hospitality

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Detalles Bibliográficos
Autor principal: Dickman, Sharron
Otros Autores: Sharron Dickman
Lenguaje:Undetermined
English
Publicado: Oxford,New York Oxford University Press 1999
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