Tourism and Hospitality Marketing

Examines contemporary marketing theory and practice in the travel industry. This book reflects the challenges of marketing Australian tourism products and is aimed at all students studying for careers in tourism and hospitality

Tallennettuna:
Bibliografiset tiedot
Päätekijä: Dickman, Sharron
Muut tekijät: Sharron Dickman
Kieli:Undetermined
English
Julkaistu: Oxford,New York Oxford University Press 1999
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