Tourism and Hospitality Marketing

Examines contemporary marketing theory and practice in the travel industry. This book reflects the challenges of marketing Australian tourism products and is aimed at all students studying for careers in tourism and hospitality

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書目詳細資料
主要作者: Dickman, Sharron
其他作者: Sharron Dickman
語言:Undetermined
English
出版: Oxford,New York Oxford University Press 1999
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh