Tourism and Hospitality Marketing

Examines contemporary marketing theory and practice in the travel industry. This book reflects the challenges of marketing Australian tourism products and is aimed at all students studying for careers in tourism and hospitality

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Bibliografski detalji
Glavni autor: Dickman, Sharron
Daljnji autori: Sharron Dickman
Jezik:Undetermined
English
Izdano: Oxford,New York Oxford University Press 1999
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