Tourism and Hospitality Marketing

Examines contemporary marketing theory and practice in the travel industry. This book reflects the challenges of marketing Australian tourism products and is aimed at all students studying for careers in tourism and hospitality

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Autor principal: Dickman, Sharron
Altres autors: Sharron Dickman
Idioma:Undetermined
English
Publicat: Oxford,New York Oxford University Press 1999
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh