Marketing convergence how the leading companies are profiting from integrating online and offline marketing strategies

With the exponential growth of the Internet in the past few years, this tool has become a powerful venue for marketing products to consumers. This book is engineered for professionals looking to gain a better understanding of the integration of technologies and marketing strategies. By understanding...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Susan K. Jones
مؤلفون آخرون: Susan K. Jones; Ted Spiegel
اللغة:Undetermined
English
منشور في: Mason, OH South-Western 2003
الموضوعات:
الوسوم: إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh