Marketing principles and best practices

Book Details Summary: The title of this book is Marketing Principles and Best Practices and it was written by K. Douglas Hoffman. This 3rd edition of Marketing Principles and Best Practices is in a Book format. This books publish date is January 2005. There are 598 pages in the book and it was publi...

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Détails bibliographiques
Auteur principal: Hoffman, K. Douglas
Autres auteurs: K. Douglas Hoffman; Michael R. Czinkota
Langue:Undetermined
English
Publié: Mason, Ohio Thomson/South-Western 2005
Sujets:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Description
Résumé:Book Details Summary: The title of this book is Marketing Principles and Best Practices and it was written by K. Douglas Hoffman. This 3rd edition of Marketing Principles and Best Practices is in a Book format. This books publish date is January 2005. There are 598 pages in the book and it was published by Thomson South-Western. The 10 digit ISBN is 0324225180 and the 13 digit ISBN is 9780324225181. For the most current lowest price
Description matérielle:xlii, 598 p.
col. ill.
29 cm
ISBN:0324225180
9780324255181