Marketing principles and best practices

Book Details Summary: The title of this book is Marketing Principles and Best Practices and it was written by K. Douglas Hoffman. This 3rd edition of Marketing Principles and Best Practices is in a Book format. This books publish date is January 2005. There are 598 pages in the book and it was publi...

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Dettagli Bibliografici
Autore principale: Hoffman, K. Douglas
Altri autori: K. Douglas Hoffman; Michael R. Czinkota
Lingua:Undetermined
English
Pubblicazione: Mason, Ohio Thomson/South-Western 2005
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Descrizione
Riassunto:Book Details Summary: The title of this book is Marketing Principles and Best Practices and it was written by K. Douglas Hoffman. This 3rd edition of Marketing Principles and Best Practices is in a Book format. This books publish date is January 2005. There are 598 pages in the book and it was published by Thomson South-Western. The 10 digit ISBN is 0324225180 and the 13 digit ISBN is 9780324225181. For the most current lowest price
Descrizione fisica:xlii, 598 p.
col. ill.
29 cm
ISBN:0324225180
9780324255181